A survey in 2014 found the average age of its readers was 58, and it had the lowest demographic for 15- to 44-year-olds among the major British dailies. Uniquely for a British daily newspaper, it has a majority female readership, with women making up 52–55% of its readers. It had an average daily circulation of 1,222,611 copies in November 2018. Between July and December 2013 it had an average daily readership of approximately 3. 951 million, of whom approximately 2. 503 million were in the ABC1 demographic and 1. 448 million in the C2DE demographic. Its website has more than 100 million unique visitors per month.
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